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For immediate release: April 6, 2015
Contact: Jennifer Givner
Phone: 518-402-3130

New York State Office of Children and Family Services Industry Residential Center Students Uncover Potential Careers with Roadtrip Nation Curriculum

ROCHESTER, NY – Every high school student, no matter what the situation, has passions and interests that are unique to them. Roadtrip Nation helps young people connect what they are naturally interested in – whether it is playing video games, reading mystery novels, or catching bugs in their backyard – to a potential career down the road. Today, Roadtrip Nation, a career exploration organization and educational TV documentary series, announced that with AT&T Aspire funding they are coming to New York.

AT&T Aspire’s support of Roadtrip Nation underpins the company’s goal to help students graduate from high school prepared for college and the workforce. An important part of that is for students to understand what career options are available to them and discover that their passion could lead to a job!

“AT&T Aspire is committed to helping students graduate from high school knowing how to get to their next steps in life, Roadtrip Nation provides students with this map,” said Marissa Shorenstein, New York President, AT&T. “I am thrilled that students at New York State Office of Children and Family Services Industry Residential Center will benefit from the Roadtrip Nation tour and curriculum this year. This is the beginning of the road and we can’t wait to see where they go from here!"

Roadtrip Nation provides tools to help students connect the dots between their personal interests and real world opportunities. Through the program, students see firsthand how what they learn in the classroom today can become a future career. AT&T Aspire, the company's signature education initiative, contributed $1.5 million to Roadtrip Nation this year, which will extend its program offerings to 15,000 students in twelve states, including New York. With a targeted goal to help empower youth at risk of not graduating, the program aims to encourage students to overcome their current obstacles and pave their own professional paths.

AT&T representatives joined Roadtrip Nation on Monday, April 6 at New York State Office of Children and Family Services Industry Residential Center in Rush, NY to announce the adoption of the Roadtrip Nation Experience curriculum this year. This kickoff event begins to bring career exploration to life with captivating speakers and interactive activities. This is only the first step in engaging and exciting students about their upcoming Roadtrip Nation Experience that they will have in their classroom.

“The heart of our curriculum is to allow students to map their interests to future pathways in life,” said Mike Marriner, Co-Founder of Roadtrip Nation. “With AT&T's support, we are able to deliver this valuable program to students in New York and we look forward to seeing how these youth will shape our future.”

The curriculum engages students in self-reflection exercises to help identify their interests. Roadtrip Nation’s vast interview archive, which contains video interviews with hundreds of successful real-world leaders spanning every industry, allows students to learn the steps each of these leaders took that to bring them to where they are today. Throughout the curriculum, students connect to an online student community where they can share their projects and connect with like-minded peers who share similar goals from across the country.

“Each and every day OCFS’s dedicated staff work with the youth in our care to help them grow and create opportunities to allow them to learn important skills where they can gain confidence and positively contribute to their communities,” said OCFS Acting Commissioner Roberto Velez. “Partnerships with Roadtrip Nation and AT&T offer our youth tremendous benefits and allow them to explore the potential success that they can strive for. We are grateful for the opportunity to work together on this important initiative.”

During the interactive, educational event, the students heard stories from the road by the presenters, participated in exercises that lead students through a process of exploring their interests, and illustrate how they can connect those interests to their studies, their communities, and their futures, learned How research and conduct a cold-call to a leader in students’ field of interest and learned interview best practices in Live On-Stage Interviews. The students were also invited to tour the Roadtrip Nation RV that the presenters travel the country on to conduct these events.


About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company and one of the most honored companies in the world. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and internationally. With a powerful array of network resources that includes the nation’s most reliable 4G LTE network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet, voice and cloud-based services. A leader in mobile Internet, AT&T also offers the best global wireless coverage, based on offering roaming in more countries than any other U.S. based carrier, and offers the most wireless phones that work in the most countries. It also offers advanced TV service with the AT&T U-verse® brand. The company’s suite of IP-based business communications services is one of the most advanced in the world.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at or follow our news on Twitter at @ATT, on Facebook at and YouTube at

© 2014 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

About Philanthropy at AT&T:
AT&T Inc. is committed to advancing education, strengthening communities and improving lives. Through its community initiatives, AT&T has a long history of investing in projects that create learning opportunities; promote academic and economic achievement; or address community needs. In 2013, more than $130 million was contributed or directed through corporate-, employee-, social investment- and AT&T Foundation-giving programs. AT&T Aspire is AT&T’s signature education initiative that drives innovation in education by bringing diverse resources to bear on the issue including funding, technology, employee volunteerism, and mentoring.

© 2014 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.


About Roadtrip Nation
Roadtrip Nation creates self-discovery resources designed to help young people build fulfilling lives and careers around their interests. Combining self-reflection with real-world exposure, Roadtrip Nation tools enable youth to connect their interests to relevant life pathways and stay engaged with their futures.

For more information, visit and

About The New York State Office of Children and Family Services
The New York State Office of Children and Family Services serves New York by promoting the safety, permanency, and well-being of children, families, and communities. Its Division of Juvenile Justice and Opportunities for Youth (DJJOY) is responsible for supervision and treatment of court-placed youth, from intake to facility programming and community service provisions. DJJOY supports and monitors facility-based operations and programs, as well as detention, community services and a range of community-based programs. For more information, “like” the New York State Office of Children and Family Services Facebook page, or follow @NYSOCFS on Twitter. OCFS also maintains a Spanish-language Twitter account, @NYSOCFS_espanol.

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