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For immediate release: February 10, 2021
Contact: press.office@exec.ny.gov
Email: press.office@exec.ny.gov
Phone: 518.474.8418

Proposal Announced to Establish the New York State Cares + Baby2Baby Diaper Bank as Part of the 2021 Women's Agenda

Created Through Partnership with Baby2Baby Which Will Donate 20 Million Diapers to Establish Bank

Bank Would Distribute Free Diapers to Families in Need Through New York State Food Bank Network

Today, the Governor announced a proposal to establish the New York State Cares + Baby2Baby Diaper Bank as part of the 2021 Women's Agenda. Through a partnership with Baby2Baby, a national nonprofit that provides basic essentials for children under the age of 18, 20 million donated diapers will be made available to New York's Emergency Feeding Programs for distribution to food banks throughout the state at no cost to New York families.

"COVID-19 has piled challenge after challenge onto hardworking New York families, including the ability to afford the products they need to care for their children," the Governor said. "Even before the pandemic, an astonishing one in three families struggled to cover the cost of diapers, and the pandemic has only exacerbated this issue. As we begin laying the groundwork to rebuild in a post-COVID world we must find ways to level the playing field and reduce the burdens this virus has placed on families in every corner of the state. This program will help give parents the peace of mind they deserve during this tumultuous time, and we thank Baby2Baby for their partnership in helping make this important program possible."

Melissa DeRosa, Secretary to the Governor and Chair of the Governor's Council on Women and Girls, said, "The COVID-19 pandemic has taken a toll on all New Yorkers, and parents dealing with a sudden lack of child care and the stress of keeping their children safe are no exception. No parent should ever have to worry about affording basic products they need to keep their children healthy, and we're proud to partner with Baby2Baby on the launch of the Diaper Bank to provide these struggling parents with free diapers that can be accessed at food banks in their own communities."

Benefit programs like Supplemental Nutrition Assistance Program (SNAP) and the Special Supplemental Nutrition Program for Women, Infants and Children (WIC) do not cover diapers even for the most needy families because they are not considered food. Therefore, most families rely on donated goods or must scrape limited resources together to meet the need. The problem is exacerbated for children in child care, because virtually all child care facilities require parents to provide diapers for their children. While 26 percent of New York families with children under the age of three receive federal child care support, there are no federal programs that help offset the cost of diapers that they can send with their children to day care. Twenty-one percent of families with children earn less than 100 percent of the Federal Poverty Level, and the cost of diapers can consume up to 14 percent of a low-income family's budget.

Baby2Baby Co-CEOs Norah Weinstein and Kelly Sawyer Patricof said, "We are so proud to partner with the state of New York to provide 20 million diapers to families impacted by COVID-19. Families living in poverty are always hit the hardest during any crisis, and COVID is no exception. The families we serve were already choosing between diapers and food for their babies, and when the pandemic began our requests immediately jumped 350% with moms and dads even resorting to making homemade diapers out of newspapers and towels. We hope that this donation provides relief to hundreds of thousands of New York parents and enables them to use their funds toward paying rent, putting food on the table and keeping their children safe."

The Diaper Bank is the latest in a series of policies to help New York's families care for their children. In 2016, New York State enacted the nation's strongest and most comprehensive Paid Family Leave policy. Working families no longer need to choose between caring for their loved ones and risking their economic security.

The New York State Cares + Baby2Baby Diaper Bank complements the Nourish New York program, which was first announced by the Governor in April 2020 in response to the financial hardships New York's dairy farmers were facing with the loss of key markets and the significant, increased demand New York's food banks were seeing as a result of the COVID-19 pandemic. As of December 1, 2020, Nourish NY has resulted in $26.4 million in purchases for 17 million pounds of food. More than one million households have received New York State products through food distributions and more than 4,000 farms have benefitted from the initiative. On January 17, $25 million was announced to continue programs through the Nourish NY initiative as part of the 2021 State of the State agenda.

In the last 10 years, Baby2Baby, a nonprofit organization led by Co-CEOs Kelly Sawyer Patricof and Norah Weinstein that provides diapers, clothing and other essentials to children living in poverty, has distributed over 150 million items including diapers, hygiene and clothing -- more than any organization of its kind -- to children in homeless shelters, domestic violence programs, foster care, hospitals and school districts as well as to children across the country who have lost everything in the wake of disasters. Through their COVID-19 relief work, they distributed 50 million items in 2020 alone.